Press release


  1. SIBEG - consumption and water purchase

    Category: Press release

    Published: 3 April 2017

    SIBEG - consumption and water purchase

    Water for Sibeg is very important, and of course the Company is fully aware of the importance of the resource with a lifelong commitment to limit the impact on the water basin. Sibeg has a very dense level of certifications to ensure quality, safety and environment specific audits by: • ISO 9001 - ISO 22000 - FSSC 22000 (Food Quality and Safety) • ISO 14001 (Environment) • OHSAS 18001 (Safety) Sibeg uses drinking water supplied directly from Sidra S.p.A. (Environmental Services Idrici), which distributes drinking water throughout the territory of the city of Catania. The total expenditure which the company claims is derived in part by  consumption and... Read more

  2. Coca-Cola launches WOAH, App website designed for young people

    Category: Press release

    Published: 2 March 2017

    Coca-Cola launches WOAH, App website designed for young people

    Live streaming of events and the opportunity to access exclusive experience, interactive elements and thematic headings of articles, photos and videos ... All with the aim of sharing stories, opinions and experiences, told by young  for young! Whether centennials (aged 13 and 19 years) or millennials (20-35 years), young people are hungry for digital content and they never separate from their phones. it is sufficient to say that 94% of teenagers between 16 and 24 use the mobile Internet and spend about 5 hours a day connected *, which is half of their day; 3 hours only on the smartphone, compared to slightly more than two and a half hours spent in front of the TV. Teenagers... Read more

  3. The socio-economic impact of Sibeg in Sicily.

    Category: Press release

    Published: 9 June 2014

    The socio-economic impact of Sibeg in Sicily.

    The socio-economic impact of Sibeg in Sicily: a driving force for economic and social development of the region. -96% of the turnover of Sibeg is a source of wealth for the territory -1.353 job positions created and supported in Sicily - € 41 million income paid to direct and indirect workers Catania, June 6, 2014 - Sibeg * - Carbonated Drinks Bottling Company - official bottler of The Coca-Cola Company, on the twenty-second place among the 1.846 companies operating in the beverage sector in Italy, today introduced the study of its socio-economic impact in Sicily during a workshop open to the public and institutions, moderated by journalist Marcello Sorgi. Took part... Read more

  4. With Coca-Cola, there is something new on the shelf

    Category: Press release

    Published: 14 April 2014

    The 2014 edition of the World Cup FIFA TM is approaching and to celebrate the sporting event of the year, Coca-Cola has created a limited edition of 8 cans, with a dedicated graphics to many countries, winners of the World Cup FIFA TM, from 1930 to today. "Argentina, Brazil, France, Germany, England, Spain, Uruguay and, of course, Italy ... These are the countries involved in this initiative will adorn about 70 million cans produced and distributed by Coca-Cola HBC Italy and in Sicily, Sibeg "Nucifora said Fabrizio, Director of Marketing Coca-Cola Italy. "The cans are transformed into unique objects, all to be collected, to celebrate and remember the 2014 edition of the... Read more

  5. Sibeg opens the doors of the plant.

    Category: Press release

    Published: 10 April 2014

    Sibeg opens the doors of the plant.

    Catania, April 9, 2014 - Sibeg plant reopens its doors to Sicilian students giving them an education- experiential program - aimed to raising awareness among young people about the importance of sport and movement. The company, which since 1960 produces, bottles and distributes all brand products of The Cola-Cola Company will activate the program "Plant Visit" involving already in the first three months a thousand students of secondary schools of first and second degree. << We are happy to welcome Sicilian school kids, to show them how we make the most famous drink in the world - said Luca Busi, CEO of Sibeg - is an important opportunity to present our work, excellence... Read more

  6. Coca-Cola Cup – Get Active

    Category: Press release

    Published: 10 April 2014

    Coca-Cola Cup – Get Active

    Catania, April 9, 2014 - More than 33 000 Sicilian students, 1.969 teams on the field for a culture and sport project that has the flavor of optimism, positivity and healthy competition. Kick off for the first time in Sicily, of the 3rd edition of the Coca-Cola Cup, the recreational-educational program for students of the first two classes of Secondary Second Degree Institutes, created to promote among young people a healthy and active lifestyle presented in the in the plant of Sibeg Catania, in the presence of the CEO Luca Busi, Director of Communication and Institutional Relations Coca-Cola Italia, Victor Cino and the Regional Formation councilor Nelli Scilabra. The program... Read more

  7. FIFA WORLD CUP™ TROPHY TOUR BY COCA-COLA

    Category: Press release

    Published: 30 January 2014

    FIFA WORLD CUP™ TROPHY TOUR BY COCA-COLA

    Three days of capital events in Rome and a Coca-Cola Village celebrating the positive values of sport and the universal passion for football. Rome, xx January, 2014 - As part of the FIFA World Cup™ Trophy Tour by Coca-Cola, on Wednesday 19th February 2014, the authentic FIFA World Cup™Trophy will be in Rome for three days of events dedicated to the positive values of sport and the universal passion for football. Thanks to the partnership between Coca-Cola and FIFA, thousands of fans will have the opportunity to see the real FIFA World Cup™Trophy, the quintessential symbol of the game of football and to really feel part of it, sharing this extraordinary and exciting... Read more

  8. Coca-Cola celebrates Christmas 2013

    Category: Press release

    Published: 21 November 2013

    Coca-Cola celebrates Christmas 2013

    Coca-Cola celebrates Christmas 2013 calling all to be inspired by altruism of Santa Claus. Like a shooting star Coca-Cola new campaign lights of generosity and optimism the holiday season https://www.youtube.com/watch?v=udbtLhZbB9Q Milan, 19th of November 2013 - Coca-Cola has always been an interpreter of the spirit of happiness and optimism that characterizes Christmas with his new Christmas commercial   urges people to celebrate the festivity  of the year being inspired by the spirit of Santa Claus. The magic of Christmas comes from values such as kindness, altruism and sharing,  and each individual can rediscover to bring a positive change in the world. The... Read more

  9. COCA - COLA LIGHT MARC JACOBS COLLECTION ARRIVES IN ITALY

    Category: Press release

    Published: 7 October 2013

    COCA - COLA LIGHT MARC JACOBS COLLECTION ARRIVES IN ITALY

    The limited edition that celebrates the fashion of the past three decades will be available until December 2013 A contest will allow to win a tote bag Marc Jacobs per day The Italian fashion bloggers will compete to become the Coca- Cola light " Decades Girls" It is finally available in Italy the Coca- Cola light limited edition collection, designed by fashion designer Marc Jacobs, creative director of the brand in 2013. Many innovations made for the Italian launch, including an exclusive competition that is giving away one tote bag Marc Jacobs per day. Unveiled for the first time in international premiere last March, the Italian edition comes just at time on the... Read more

  10. THE COCA-COLA COMPANY AND THE WORLD WILDLIFE FUND

    Category: Press release

    Published: 10 July 2013

    THE COCA-COLA COMPANY AND THE WORLD WILDLIFE FUND

    ATLANTA, GA, July 10, 2013 - The Coca-Cola Company and the World Wildlife Fund (WWF), again together to improve the environmental management system of Coca-Cola, today announced important new targets with an expansion of the partnership to date realized. These ambitious goals, alongside other commitments from Coca-Cola about the communities in which it operates and to their well-being, in this case revolve around the sustainable use of water, energy and packaging, as well as the sustainability supply of agricultural resources by 2020. Strong  of the initial success of this nearly decade-long partnership, Coca-Cola and WWF have agreed to broaden their efforts towards new ambitious... Read more

  11. 'Share a Coke'

    Category: Press release

    Published: 7 May 2013

    'Share a Coke'

    A real turning point for the first time in 127 years the brand Coca-Cola gives way to the 150 most popular names in Italy, with a production  "dedicated" to Sicily! Milan, 7th of May 2013 The history of Coca-Cola is full of moments to remember and the 8th of May - the date of the 127th anniversary of the most famous drink in the world - is about to become one of them. Thanks to the project "Share a Coke", the famous logo will be replaced by names, generic names and ways of saying the most widespread and popular among Italians, for a product hyper-personalized and all to share! "It's an epic win" - says Fabrizio Nucifora, Marketing... Read more

  12. NEW FANTA FLAVOR STRAWBERRY AND KIWI

    Category: Press release

    Published: 1 May 2013

    NEW FANTA FLAVOR STRAWBERRY AND KIWI

    For summer 2013 the Fanta world is enriched with a fresh, inviting taste special edition Milan, May 2013 Fanta Strawberry and Kiwi flavor is the Coca-Cola news for summer 2013. With its fresh and original bright pink color, it is a special edition dedicated to all lovers of new flavors and fun. The new Fanta Strawberry and Kiwi flavor extends the range of the historic brand Fanta, the first orange juice in Italy and registered trademark of The Coca-Cola Company distributed in 190 countries with a broad range of variations. After being launched with great success in 12 European countries, Fanta Strawberry and Kiwi flavor arrive in Italy in a limited edition for 4 months, from... Read more